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Aqui na Ologia a gente recebe muitos e-mails e adora receber visitas de estudantes de Design que se interessam por temas além do design gráfico. Um pessoal jovem, bacana, curioso tanto por todo o contexto social em torno do design quanto pela disciplina em si. Eles são a minha luz no fim do túnel e me dão um certo alento por saber que existe uma pequena mas valiosa parcela de graduandos saindo das instituição de ensino com perfis bem mais interessantes.

O Frank Chimero postou no blog dele uma lista de conselhos para estudantes de design. Selecionei aqui alguns, que estão em inglês. (Aqui vai um conselho meu: aprendam outras linguas. Pelo menos uma além da sua nativa. Viaje. Conhecimento é a matéria prima bruta do designer. E um dos poucos casos onde mais é realmente mais. A sua principal ferramenta de trabalho já nasceu com você. Se alguém te falar que ela é feita pela Adobe, duvide. E não converse com essa pessoa mais.)

Design does not equal client work.

Look people in the eyes when you are talking or listening to them. The best teachers are the ones who treat their classrooms like a workplace, and the worst ones are the ones who treat their classroom like a classroom as we’ve come to expect it.

Quiet is always an option, even if everyone is yelling. Libraries are a good place. The books are free there, and it smells great.

If you can’t draw as well as someone, or use the software as well, or if you do not have as much money to buy supplies, or if you do not have access to the tools they have, beat them by being more thoughtful. Thoughtfulness is free and burns on time and empathy.

Develop a point of view. Think about what experiences you have that many others do not. Then, think of what experiences you have that almost everyone else has. Then, mix those two things and try to make someone cry or laugh or feel understood.

Take things away until you cry. Accept most things, and reject most of your initial ideas.

Learn your design history. Know that design changes when technology changes, and its been that way since the 1400s.

Learn to write, and not school-style writing. A text editor is a perfectly viable design tool. Graphic design has just as much to do with words as it does with pictures, and a lot of my favorite designers come to design from the world of words instead of the world of pictures.

Start brave and brash: you can always make things more conservative, but it’s hard to make things more radical.

Stop trying to be cool: it is stifling.

Be wary of minimalism as an aesthetic decision without cause. Simple is almost a dirty word now. Almost. Tools don’t matter very much, all you need is a sharp knife, but everyone has their own mise en place.

Success is generating an emotion. Failure is a million different things.

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